Five focused engagements I run end-to-end.

Roadmaps tied to revenue, not vanity rankings.

A 90-day plan that ties keyword opportunity to your real funnel — so editorial, eng, and design all know what's next and why.

• Revenue-mapped keyword universe (search → MQL → revenue)
• Quarterly OKRs and weekly working cadence
• Editorial calendar prioritized by impact, not volume
• Eng backlog: Core Web Vitals, schema, internal linking
• GEO playbook: how to land in ChatGPT / Gemini / Perplexity
• Stakeholder reporting your CFO will actually read

Find the gaps. Prioritize by impact.

A fixed-fee audit that ends in a ranked action list, not a 200-page PDF nobody opens.

• Technical crawl: indexation, render, schema, CWV
• Content audit: cannibalization, decay, opportunity
• Authority audit: backlink profile + topical authority gaps
• Competitive analysis on the 3–5 brands eating your lunch
• Prioritized action list — every fix scored on impact × effort

YMYL-grade content systems.

For health, finance, and legal verticals where E-E-A-T isn't optional. I run editorial as a system — not a freelancer rolodex.

• SME-led briefs that pass medical / legal / financial review
• Programmatic templates for scale without losing quality
• AI-assisted drafting where it works, hands-on where it matters
• Bylines, schema, and source-citation patterns built in

Conversion-led design for service businesses and personal brands.

Marketing sites that load fast, rank well, and convert without feeling like a landing-page template.

• Brand-led visual system in Figma — not a Squarespace clone
• WordPress, Webflow, or Next.js builds — your stack, not mine
• Performance budget enforced at build time
• Schema, OG, and structured data baked in from day one

Programmatic SEO & AI workflows.

The "flow-grammer" lane — building the pipelines that produce content, dashboards, and automations at scale.

• n8n / Zapier workflows for editorial + ops automation
• Programmatic page templates (10K+ pages, SEO-clean)
• AI content pipelines with humans in the right loops
• Custom dashboards in Looker or Metabase