Advise
The second opinion before an expensive decision — migration, replatform, hire, agency pick.
- Decision memos in writing
- Vendor / agency vetting
- Roadmap sanity checks
Some problems don't need a six-month engagement — they need an hour with someone who's hit the same wall five times. SEO, content systems, web design, AI automation: bring the problem, leave with the decision.
// 01 · Why it works
Some walls take a team six weeks to climb and one call to point around. Advise, unblock, upskill — three ways the hour comes back with interest.
The second opinion before an expensive decision — migration, replatform, hire, agency pick.
Working sessions on the thing that's stuck — screen share, real data, we fix it live.
Your team gets better every session — I explain the why, not just the what.
// 02 · What you're buying
I taught SEO and SEM for three years at BrainStation and it ruined me for consulting theater — I can't give an answer without teaching the why. Which turns out to be the point: my goal is for you to need me less every month.
// 03 · Tier by tier
Consulting comes in two shapes: hourly sessions, or a monthly retainer that keeps the thread warm between questions.
// 04 · Process
Light structure, heavy availability. Single sessions skip straight to the working session.
WK 1 · Deep-dive
One 90-minute strategy session sets the month's focus — the problem we're actually solving.
Weekly · Office hours
45 minutes, your agenda. Screen share, real data, decisions live.
Always · Async
Slack + Loom between calls. Quick questions don't wait for Tuesday.
WK 4 · Readout
What we decided, what moved, what's next month's focus.
// 05 · Deliverables
You're paying for my time and my judgment — advice, not execution.
// What clients say
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// 06 · Pricing
No physical work included — recommendations, insight, research, and written POVs. Execution is a separate engagement.
Book what you need, when you need it. One-hour minimum.
I work with you through the month — advising, researching, writing POVs.
Advice only — audits, builds, and hands-on work are scoped separately. Retainers run 12 months; hourly has no commitment.
// 07 · Add-ons
The hands-on pieces that fall outside advice — scoped separately, delivered alongside the retainer.
Custom half-day on SEO fundamentals, GEO, n8n, or content systems — built around your team's real work, not slides.
I write the JD and the scoring rubric, then sit on first-round panels for your SEO or content hire.
One end-to-end automation built, deployed to your n8n, and documented for handoff.
Single-screen exec dashboard wired to GA4, GSC, and your CRM. Yours forever.
For past clients off-retainer. One-day deep dive, fresh roadmap, async follow-up.
// Ready to bring me in?
Tell me what your team is stuck on and who I’d be working beside — I’ll come back within 48 hours with how I’d spend the first month.

// Ready to scope it?
Tell me where you are, where you want to go, and which lane fits — I’ll come back with a plan within 48 hours.
